Kristen McLean Interview: The Future of Children's Book and Graphic Novel Publishing in the Covid-19 Era
Last week I interviewed Kristen McLean, publishing industry analyst and VP of business development for market research firm NPD Group.
She answered a lot of burning questions about what's happening in the children's book and graphic novel market right now, like:
- What's happened to book sales overall since the coronavirus crisis began?
- What's the biggest "white space" in the book market at this time?
- How have comics and graphic novel sales been affected in 2020?
- How might the comics distribution system in the US change in the near future?
- What categories of books are selling best during this crisis? What's been negatively affected?
- Which trends might be accelerated by this crisis?
- How is the crisis causing innovation to happen, and which innovations might change the publishing landscape once the acute crisis abates?
It was a fascinating discussion. Click to view the full interview on YouTube.